Why is it so hard to get people to own their work? Why are most company cultures such stifling places to work even though they're led by good people with good intentions? And, how is it, that in spite of a half-century of big ideas from business and management gurus that the numbers on "employee engagement" are getting worse? In this compelling new book, Jonathan offers an alternative, a way off the "I can't find good people" merry go round, by inviting you to embrace a radically personal approach to attracting, retaining and developing top talent. With 34% of the workforce now freelancing in one form or another, the options are clear. Organizational leaders must find a way to offer people something they can't get by going out on their own other than a steady paycheck. As Jonathan argues, we're in the personal economy now, and leaders that rely on strategies and tactics to manipulate people are an endangered species. What good people want is personal growth. And, we all know that to grow we need someone outside of ourselves to help us see and change what we don't yet. Good people want that at work. That's what being a good authority is all about.Good Authority is full of practical examples, dialogue and tools you can use to change the way you lead. Whether you're a business owner, executive, team leader or coach looking for new ways to help your clients, this book will light a fire in you that you may not have noticed has gone out. It will help you rediscover your passion for change and challenge your assumptions about how to make it happen. And, it will give you permission to be a little more you than you were yesterday.